We Never Go Out of Style đź«¶
- Adam Shulman

- Aug 12, 2025
- 2 min read
I had the pleasure of hosting the open houses over the weekend for one of the most adorable homes I've ever seen. Â 206 Columbia St in Malden had charm out the wazoo, and enabled me to do one of my favorite things in real estate: have all the fun with none of the pressure. Â I absolutely love doing open houses in general because it's like hosting a party for which I neither need to cook nor stay up late. Â Perfect. Â And when it's someone else's listing, there's far less stress when the party isn't all that well-attended.
However, that wasn't the case at all at Columbia St. Â For pretty much every minute of the three hours I was there holding the house open, the place was packed. Â And people were enthralled. Â It didn't really matter that the bedrooms were tiny or the lot was a postage stamp or that the roof was older or that there was no cooling. Â Why? Â Because of the vibes, man.
In all seriousness, the aesthetic appeal of this house was absolutely off the charts. Â The kitchen had a retro-feel that wasn't cheesy, it was executed perfectly. Â Straight out of a magazine. Â And that center-piece of the house served as the core of a theme that existed throughout - whether it be the decor, furniture, or house itself. Â It made sense to go for a new, but throwback kitchen when you have a home with stunning built-ins and original hardwood floors throughout. Â The art, trinkets, record player, etc all of it fit the theme. Â And the abundance of plants gave the house a feeling of being alive - perfectly contrasting with and challenging the notion that retro has to mean old.
But enough of my gushing, let me get to the real point. Â Price-wise, there are really no comps for this house. Â I met several unrepresented buyers at the open houses, and I'll be working with one of them to submit an offer today. Â The first thing I said to him when we had our follow-up call was that I really could not point to even one comparable recent sale that justified what he wanted to offer on the house. Â He couldn't have cared less. Â And that's OK.
There are probably many experienced real estate investors (or even just long-time homeowners) who might scoff at what my new buyer is about to do. Â But hey, I am a big believer in the notion that a property is worth what a buyer is willing to pay. Â And again, as someone who was there for every minute of every open house, there's essentially no chance there won't be other people offering similar amounts. Â This will be competitive.
Is this a situation of a house just being an outlier? Â Perhaps, or maybe it's a sign of things to come. Â A shift, if you will. Â Maybe first-time homebuyers are finally tiring of white Home Depot kitchens and rooms devoid of personality? Â Lord, I hope so. Â Either way, my take home (hardy har har) point is that style matters. Â Like, so much. Â This is residential real estate, and the goal when you're selling is to elicit emotion. Â It's easy to not care about comps when you've fallen in love. Â And who am I (or you) to judge?




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